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Customers Show Interest in PC-Home Theater Convergence

A growing number of consumers are interested in accessing PC and broadband internet content from their home theater systems, according NPD Group’s recent Connected Home Theater study.

17% of survey respondents expressed interest in accessing their PC hard drives from a home entertainment system. This included 25% of users who already have a home broadband network up and running.

19% of respondents, meanwhile, said that they would like to access the internet from their TVs.

“[Faster] Internet access, new content sources, and the evolution of the PC as a multimedia repository promise to change the features and functionality of devices in the home entertainment center,” explained NPD Group’s director of industry analysis, Ross Rubin. “This in turn will lead to new opportunities and challenges for manufacturers, as well as more choices, and possibly greater confusion, for consumers.”

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December 11, 2007 - Posted by | Internet, Telecom Services, Television | , , , , ,

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